From challenge to strategy to execution to results, every project is tailored to solve real-world problems.
Cancer incidences in Maine are on the rise, in part due to survivorship increasing throughout the state. MaineGeneral Health wanted to communicate to patients in the Kennebec Valley and surrounding areas that they don’t have to travel south to get the care they need.
The Environmental Protection Agency (EPA) has recognized the Maine Asthma Prevention and Control Program (MACP) as the winner of the 2024 National Environmental Leadership Award in Asthma Management.
Maine has one brewery per 8,710 people, the highest per capita in the country, and between 2019 and 2021, an increase in binge drinking was reported throughout the state. Reasons for this increase were increased stress, increased alcohol availability, and boredom.
Rinck developed meaningful pieces to celebrate the NCSHA’s 50th Conference Anniversary. This included a 50th Anniversary logo, website, video, and commemorative book. These items were used to celebrate the anniversary and showcased at the annual conference.
The Dove Everyday Hero campaign recognized and surprised teachers, nurses, service workers, LGBTQ advocates, parents, community volunteers, and others as Dove Everyday Heroes choosing to lead with love.
We developed a dynamically integrated campaign that focused on the unique differentiator for this product category which was: THE HEAT! around a campaign theme titled, "Hot Mess."
Rinck’s challenge for the 2022 campaign refresh was to continue to position Maine Department of Inland Fisheries and Wildlife (MDIFW) as experts and educate and engage the public on steps we all can take to protect Maine and its wildlife.
Rinck set out to develop a strong and supportive messaging campaign that would resonate with Maine’s youth. We did this by Reaching to this demographic through the social platforms they are interacting with to reduce the stigma around mental health.
The Affordable Home is Key campaign set out to raise top-of-mind awareness for the First Home Loan Program with testimonials from people who have successfully used the program.
It was time for a brand refresh for one of the largest gatherings of the North American Intermodal community.