Rinck Life

Road to Rinck

September 29, 2022

After spending my teen years writing, drawing, and dreaming up movie scenes, I went to the University of Maryland in pursuit of film and screenwriting. This was after a semester stint in the wilderness of the Pacific Northwest on a NOLS course. But, as the seasons changed, I leaned further and further towards the art department. I found myself nestled in a space where the possibilities of storytelling still existed, in a simplified graphic composition. While analyzing classic film in one class, I was studying typographic languages and the history of design in another. I was fascinated with how film and graphic design could interact, and animation offered a solution. Soon I was making frame by frame animations for illustration classes, and learning After Effects to make a cartoon plastic bag blow up.

I came out of UMD after countless late nights in the Art Building – animating, illustrating, writing, and screen printing. But I also left with a deeper understanding of how to communicate, and tell stories with impact.

Upon graduation I had a year or so under my belt working in the UMD Recwell Creative Team and had enough projects and experience to secure an internship at Next Day Animations. By the end of the summer, it turned into a job, and I moved to Baltimore to start my next adventure with some kind, creative people. While working there I had opportunities to project manage and design for amazing nonprofits and organizations, and further advance my skills in client communication, collaboration, and animation. Despite forming amazing friendships with clients and coworkers, by 2022 I was ready for bigger things and bigger projects.

With my skills in branding and motion design in hand, I was on the lookout for a new company that matched my long-term plans. Rinck had big clients and bigger goals, and I was excited to join an in-house team of creatives that was a powerhouse in creating content for clients. Rinck was also an opportunity that would both challenge and support my visions of art directing and participating in campaign concepts. Though I’ve only just gotten here, I’m excited for my next journey – the one where I’m learning and growing at Rinck!

Maya Johnston

Graphic Designer

Related Articles

Green background with text: "Rinck Advertising: An example of embracing and growing with the times"

Rinck Advertising: An example of embracing and growing with the times

October 24, 2022 | Rinck Life

Rinck’s response to COVID & workforce changes shows the type of company they are and the kind of culture you can find once inside their “walls”. The leaders of Rinck saw the world shifting and they embraced those shifts while continuing to prioritize their most valuable assess: their people.

Photograph of a sunset over a lake.

My Rinck Summer

October 12, 2022 | Rinck Life

There’s only about four months of prime summer weather here in Maine. Thankfully, Rinck gets it! They know we need to enjoy the summer while she’s here, which is why they’ve given us seven Summer Free Fridays to completely take off from work, relax, and have some fun!

Illustration of winding roads with text "Maya's road to (logo) Rinck"

Masters of None

September 16, 2022 | Rinck Life

What can be learned by learning something casually, without the goal of mastery?


How Important Are Kind & Flexible Employers?

July 11, 2022 | Rinck Life

Rinck remained my constant. They were always there for me. They stood by my side even on random days when I had to flex my work schedule to afternoons and evenings. They were understanding when I had to take sick days for my kids.