Blog

 

13 Sep 2017

Let Your Hair Down

Posted By: 

I usually don’t have a problem getting up early. But if there is bacon involved, it’s easier. When the most recent Social Media Breakfast email invite came in, I got a little excited. They were going to be covering best practices for Facebook LIVE and Instagram Stories: two newer ways of sharing content on social media that can be a little intimidating at first attempt. I know I know – there are SO many ways to deliver the message already.

19 Nov 2015

Get to Know Our Rincksters Based on Our “Most Used FB Words”

Posted By: 
Every day it seems there is a new BuzzFeed quiz or Facebook app that aims to sum up who you are in a singular image or item. Recent quizzes include “Which Extinct Animal Are You?”, or “We Know Which Thanksgiving Side You are Based on Your Zodiac Sign” (yes, for real….I’m cranberry sauce, for the record). There have also been the “Who is Your Evil Twin?” and “Who is Your Soulmate?” apps. Typically, I try to avoid the click bait and ignore these when scrolling through my feed. I don’t always win, though. The latest one “What are Your Most-Used FB Words?” got the best of my curiosity. I just had to try it!
06 Oct 2015

#SoExcited - Instagram Advertising

Posted By: 

Today is like Christmas for this digital media planner! Instagram has finally opened up their advertising platform, making it more accessible to advertisers like Rinck Advertising by integrating placements in the Facebook Power Editor tool. They actually began the roll out on October 1st, but because they didn’t want to crash their server the roll out has been slow. We know this because I have been harassing Facebook on the daily, trying to find out when we would have access.

23 Apr 2015

Facebook has Done it Again: New Newsfeed Updates

Posted By: 
Facebook just loves to keep us on our toes and their most recent announcement is not an exception. In a blog post released yesterday, Facebook detailed several changes to their Newsfeed feature that will ultimately affect visibility for Business Pages. Although these updates may seem scary, they actually do have some pros and cons for pages. Here is what you can expect from the new Newsfeed:
20 Mar 2014

Rinck Advertising Receives Honorable Mention for Social Media Campaign Success

Posted By: 
Auburn, ME (March 20, 2014) – Rinck Advertising, an award-winning advertising agency in Auburn, Maine received recognition from PR Daily’s Social Media Awards for their work on the "Red Carpet Ready" BlogBeat™Digital Word-of Mouth campaign for client, Daily’s Cocktails.
14 Mar 2014

Social Proof and why it’s just like high school for brands.

Posted By: 
Social Proof is a really fun buzzword, but what it stands for is your brand’s social street cred. It’s the equivalent of being the new kid at school and getting the popular kid to sign your yearbook. When other people find out, everyone is going to want to tell you to have a nice summer. Social Proof removes fear for consumers by showcasing a friend’s endorsement or activity and shortens the path for acquiring a new fan for brands.
21 Feb 2014

She Said, She Said

Posted By: 
I have a confession to make: I am one of the least fashion-conscious people you will find working in the PR industry. PR pros are generally stereotyped as being uber-trendy. If you looked at my Pinterest boards, you might think I fell into this stereotype, but unfortunately, my closet looks nothing like my Pinterest board.